Cyber security & data protection.

Do you want to increase resilience?

Synergy Six Degrees is a specialist analyst firm in the cyber security and data protection sector, guiding organisations and their business partners to viable products and markets.


Revealing what may be hidden in plain sight.

Go-to-market consultancy

Find your first or divergent market.
Make your next move count.

Research, positioning and practical go-to-market planning for cybersecurity vendors and technology investors.

Discuss your GTM priorities → Explore our services

Start with your objective

Commercial questions.
Evidence-led answers.

Engage us around a specific challenge, a market decision or an ongoing programme. We bring together research and commercial context to support your teams.

01 / MARKET OPPORTUNITY

Choose where to compete.

Understand market demand, adoption, regional opportunity and the competitive landscape before committing resources.

  • Market and competitor research
  • Adoption analysis and opportunity assessment
  • Research reports and decision briefings
02 / POSITIONING

Make your difference clear.

Examine your offering through the customer’s eyes and turn differentiating strengths into a clearer commercial story.

  • Offering and value proposition review
  • Competitive differentiation
  • Messaging and audience workshops
03 / GO-TO-MARKET PLANNING

Connect strategy to action.

Align market priorities, channels and activity around a shared objective that sales, marketing and operations can work towards.

  • Market engagement and channel planning
  • Partner effectiveness analysis
  • Sales, pricing and commercial data analysis
04 / EXECUTION SUPPORT

Bring your insight to market.

Support commercial engagement with research-led content, practical workshops and a coordinated marketing approach.

  • Reports, presentations and infographics
  • Webinar and campaign content
  • Marketing review and outreach planning

How we work

A clear brief.
A useful outcome.

Every engagement starts with the decision you need to make or the result you want to achieve. Scope, deliverables and timing are agreed before work begins.

Project-based and retained engagements are available. Research and analysis timelines depend on the brief and information required.

01

Define the decision

Agree the WHY? Your objectives, audience, constraints and measures of success.

02

Investigate and challenge

Combine data, market research and stakeholder input to test assumptions.

03

Translate insight into action

Deliver findings, recommendations and practical outputs your teams can use.

Who we support

Built around your
commercial context.

Cybersecurity vendors

Assess markets, refine differentiation and develop the approach to customer and partner engagement.

Technology investors

Investigate market opportunity, adoption assumptions and competitive context to inform commercial decisions.

Business and functional leaders

Bring sales, marketing, product and operations into a shared view of the opportunity and the next priorities.

What market do you want to reach?

Tell us about your offering, your audience and your next decision.

Discuss your objectives →

Our latest research:

Synergy Six have just published their latest report.


Ransomware Data Protection Vendor Spotlight - NeuShield


Synergy Six believe that organisations need an explicit ransomware data protection solution to protect and recover active data, recovery data, and installed device OS and services during exceptional operations.

These solutions should not replace existing security and data backup and recovery tools.


  • What is Ransomware Data Protection?
  • What vendors believe they address this space?
  • Ransomware Impact Map
  • NeuShield Vendor Assessment




Click here to access the report

Synergy Six Degrees (SSD) provides the most appropriate Go To Market (GTM) strategies for swift and effective implementation. Our products, reports and experience can help your sales, operations and marketing teams increase existing revenue streams, find new ones, boost investor confidence and raise profiles.

  1. SSD analyses the viability of your offering for new engagement.
  2. SSD scrutinises markets and presents products and opportunities for your particular objective, firmly backed up with viability and competitor activity research.
  3. SSD finds differentiating strengths to stand out from the competition.
  4. SSD investigates regions, reporting back on where you could have the most potential for maximum return.
  5. SSD intelligence and product workshops show your teams where the revenue streams are, and how to approach them.
  6. SSD provides staggered outreach campaigns to make the most of your opportunity investment. We focus on your success route to more revenue*.


* SSD derived content typically achieves higher than industry average for email open and click thru rates.

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